We No Speak IT

  • By admin
  • 6 March, 2014
  • Comments Off on We No Speak IT

Although it can be daunting to bite the bullet and incorporate new-fangled technologies into your industry, text messaging services are on the rise. A plethora of public sector bodies such as local councils have already started using SMS marketing to enhance communication services for their residents and they’re not alone.

But despite what you may have heard, you don’t need to be up to date with the latest operating system or be able to speak jargon to use an SMS messaging service. Read on to find out about the various ways that you can use technology to improve your services.

Connecting Everyone

Whether you’re a secondary school on a mission to raise awareness of parent’s evening or a doctor’s surgery hoping to reduce the amount of missed appointments, the vast majority of people own a mobile making it a viable communication option. Text messages are quick, straight forward and to the point, your demographic are much likelier to respond to a text than they are to an email or letter.

Councils can also benefit from text messaging services by informing and educating the community on traffic issues, news, events and property repairs. Only residents who opt in to receive text messages will be contacted, further enhancing your chance of a response.

Reduced Operating Costs

Sending post reminders of school trip deposits and council tax rates is a costly business and with the public sector being funded by the tax payer, slashing communication costs will enable you to inject money into improving services for the better.

Text messages can cost as little as 5p per message to send, compare that to 60p for a first class stamp and you’re already saving 55 pence per person. Total that up over an entire doctor’s surgery, hospital or school and suddenly that 55 pence saving becomes a fortune.

Simple Integration

As we mentioned in the introduction of this article, IT-phobes can often find the concept of SMS messaging (over more traditional forms of communication) a little terrifying. Luckily at TMC SMS, we make the process of SMS integration simple. If you want to integrate SMS into your existing software and applications, we offer a SOAP API solution which is a neat piece of software which converts your posts into text messages.

Intrigued by the prospect of SMS for the public sector? Give us a call today on 020 7224 4331 and a member of our service team will be happy to assist you.

Categories: News, SMS

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